Doughnut maker Krispy Kreme today unveiled what it says is the world’s largest Hot Light at its new flagship store in Times Square, New York City.
The hot light at the entrance is 15 feet tall and weighs 8,000 pounds.
A hot light signals that hot and fresh doughnuts are available.
"Though the lights are dim on Broadway, the shop opening is a delightful symbol of the resurgence of joy returning to the heart of New York City.
Cast members from ‘Chicago,’ Broadway’s longest-running American musical, welcomed their new neighbor and Broadway’s newest bright light by turning on the shop’s Hot Light this morning before Krispy Kreme Times Square opened its doors to the public."
The store is located at 1601 Broadway at West 48th Street. It is open 24 hours a day, seven day a week. According to Krispy Kreme, employees make 380 dozen original glazed doughnuts per hour.
The store also features a “glazed waterfall” for spectators to watch the doughnuts to through, stadium-style seating inside “a giant Krispy Kreme dozens box,” a street-side pickup window, a special edition “Big Apple” doughnut available only at the Times Square store.
The Big Apple doughnut, according to Krispy Kreme, “Inspired by the candy apples sold at Coney Island, the inside of the doughnut features a Red Delicious flavored Kreme filling and dipped in sweet, shiny red shimmer mirror glaze to give it that candy apple shine! Topped off with a royal icing green leaf and a lightly salted pretzel stick for the stem.”
Krispy Kreme said it follows recommendations by the city and CDC to prevent the spread of COVID-19 with remote queuing, the ability to reserve a time online to visit the store and requiring customers to wear a face covering.
The store has a grab-and-go counter and a 24-hour window for curbside ordering and pick up.
Krispy Kreme celebrates the grand opening of its new flagship on Broadway in New York City’s Times Square on Tuesday, Sept. 15, 2020, by turning on the world’s largest Hot Light with the help from its new neighbors, cast members of “Chicago” – Broadway’s longest-running American musical. Krispy Kreme CEO Mike Tattersfield (right) and Times Square Alliance President Tim Tompkins (left) are joined by three cast members of “Chicago” (left to right center) Lana Gordon, Jessica Ernest and Michael Scirrotto. (Photo: Business Wire)
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September 16, 2020 at 12:26AM
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Krispy Kreme unveils world’s largest ‘Hot Light’ in Times Square - it is 15 feet tall - pennlive.com
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